We Know This Industry From the Inside
We’ve lived the deadlines, design critiques, city council meetings, and slow approvals. We’ve also seen how the right story can turn a good project into a great legacy.
Founders’ Story
HAPS Agency was founded by Michael and Rhoda Todoran—partners in work and life since 1989.
Michael spent over a decade as a licensed landscape architect, working in studios where every line was tied to meaning. He understands what it takes to get a project built—and what gets overlooked in the process. He also knows how frustrating it can be when your firm’s best work goes unnoticed.
Rhoda brings over 10 years of experience as a digital producer and strategic lead. She’s launched large-scale campaigns, guided creative teams through complexity, and delivered under pressure—while keeping the human element at the center.
Together, they started HAPS Agency with a simple idea: great design deserves to be seen, remembered, and talked about.
We believe in storytelling that honors the people behind the projects.
We work with architects, engineers, designers, contractors, and civic leaders who care deeply about place, process, and impact. Our job is to make sure your work finds the audience it deserves—whether that’s an award jury, a journalist, a future client, or the general public.
We don’t do hype. We don’t chase trends. We offer strategic communications rooted in empathy, clarity, and long-term value. Because your work isn’t just about this year’s awards. It’s about shaping culture.
We approach every client with three principles:
- Honor the human experience.
- Speak the unspoken value.
- Build for lasting relationships, not fleeting impressions.
Values + Methodology
We bring a humanist approach to strategic communications. Here’s how that plays out in our work:
Human Before Headlines
We start with relationships—not angles. We get to know your voice, your history, and your goals. Then we build stories that feel authentic, not manufactured.
Image and Impact, Equally Considered
As photographers and communicators, we understand that visuals and language work together. Every photo, caption, and pull quote should speak the same emotional and strategic truth.
Architecture Deserves Its Due
Too many brilliant firms undersell their work. We help you articulate its deeper value—to clients, peers, and the public. Your work is cultural, not just technical.
Slow Journalism Meets Fast Media
Too many brilliant firms undersell their work. We help you articulate its deeper value—to clients, peers, and the public. Your work is cultural, not just technical. We believe in editorial rigor and modern responsiveness. We write with care, pitch with purpose, and leverage the speed of digital platforms without sacrificing meaning.
What others are saying
Let’s build your story together.
We bring lived experience from both sides of the table—design, production, and strategy.
